Charisma…The Secret Sauce for a More Powerful Personal Brand!
Posted on 09. Mar, 2010 by SFWJ in Sales & Marketing
We all know “it” when we see it…but what really is “charisma” and how can we get it and use it effectively? Are only a lucky few born with it, or can it actually be acquired?
Increase Your Sales Success by Avoiding these Mistakes!
Posted on 23. Feb, 2010 by SFWJ in Sales & Marketing
Whether or not you work with big companies, it is wise to observe the errors of their ways. Your quickest path to success is to learn from their mistakes. This week alone, I learned three very good lessons that I want to share with you.
Personal Branding: Your Value, Confidence and the Likeability Factor!
Posted on 15. Feb, 2010 by SFWJ in Sales & Marketing
What is Your Value?…One of the best examples I’ve heard of someone confidently expressing their value was from a story about the famous artist, Picasso.
by Ellen Looyen
Personal Branding and Marketing Strategist
A woman was seated next to Picasso at a restaurant and wanted him to just “scribble” something for her on a napkin…So she boldly [...]
Improve Your Sales with a Heart-Based Approach
Posted on 21. Jan, 2010 by SFWJ in Sales & Marketing
Did you know “mind over matter” is one way to approach challenges, but there is a better way? In the past six months, I have undergone a major shift in my approach to business. I must say it works far better and I’ve never been happier!
Personal Branding: Your State of Mind Makes a Difference!
Posted on 12. Jan, 2010 by SFWJ in Sales & Marketing
Your state of mind is an important tool for success in both business and in life. When marketing your charismatic personal brand, it’s more important than ever to manage the way others experience your energetic presence!
Personal Brand-Aid Insider Tip #1:Perception is Reality
Posted on 02. Dec, 2009 by SFWJ in Sales & Marketing
The biggest obstacle to Personal Branding is invisibility! In marketing, as in life, talent and experience only go so far…being the best and the brightest at your profession or business are no guarantees for success. The good news is that value is only a perception and perceptions can be managed.
Mastermind & Mentorship Magic for Growing a Business
Posted on 15. Oct, 2009 by SFWJ in Sales & Marketing
By Deborah Burstyn
Champagne glasses raised, the group of businesswomen toasted themselves, their successes and their mentor, Ellen Looyen. Looyen, a Walnut Creek-based branding,
